I believe users are best served when their experience with your website meets them where they are. The decision of what type of experience to serve a user cannot be based on "mobile" vs. "desktop" alone. As a UX (User Experience) Developer I believe better experiences can be delivered to mobile, desktop, and beyond if we focus on the experience first, and worry about things like "mobile" or not later. I'll also discuss ways to detect user criteria and deliver better experiences via a technological framework.